- Federico Rebeschini -                 Connect with me on Linkedin

Address: Flat D, 33 Church Road - Richmond – Postcode: TW9 1UA

Mobile phone: +447845085416 – E-mail: Federico.rebeschini@live.it – Holder of Class B license



Interested in a consultancy on Digital marketing or SEO? Call me at +447845085416


Soft skills:

·    12+ years of experience in digital including top Fortune500 companies

·    Strong onsite and offsite SEO skills across diversified businesses

·    Solid knowledge of social media and journalistic background

·    People management skills

·    Analytical thinking and strong problem solving skills

·    Demonstrated ability to influence stakeholders


Work Experience:

Easy Weddings
(Client role)

From  01/2016 onwards

Head of Digital UK

Easy Wedding is an Australian company that has launched the business in the UK at end of 2015. As Head of Digital I have been hired with the remit of defining the online marketing strategy to grow the business via:

·       SEO - PPC

·       Content - Social

·       Newsletter

·       Retargeting

·       Digital PR


Momondo Group
(Client role)

From  04/2015 to 01/2016

Global Tech SEO Manager/Offsite SEO manager for RU,PL, RO, CN, TR

-       Defining and implementing the SEO optimisation strategy of the Momondo platform worldwide and across devices

-       Leading a team of two global SEO analysts and five outreach executives for Eastern European markets

-       Managing SEO activities Offline in Eastern Europe and Asia (10k GBP per month)

Ebay Classified
(Client role)

From 01/2013 to 04/2015

SEO Content and Social Media Manager

-       Leading the content and social strategies of midsize UE Classifieds sites, aiming to increase the overall SEO results of:

·       Gumtree.com (UK)

·       Bilbasen.dk (DK)

·       DBA.dk (DK)

·       Kijiji.it (IT)

-       Managing the relationship with the agencies and the allocation of the budget (30k GBP per month)

(Client role)

From 06/2008 to 12/2012

Tech producer/SEO Champ

-       Leading two vendors skilled in troubleshooting issues and implementing new features on the MSN platform in IT and IE

-       Project Manager and POC of international releases

-       Local SEO Evangelist

(Consultant role)

From 12/2004 to 06/2008

Site Manager

-       Site manager of Microsoft.com/italy website (TechNet, MSDN, Microsoft Server products)

-       Web analytics

-       Copywriting monthly newsletters to IT Pros and Developers

-        Managing daily editorial updates


(Agency role)

From 09/2003 to 12/2004


-       Daily maintenance and editing of various Microsoft websites.


Media Group

(freelance role)

From 09/2002 to 08/2003



-        Writing reviews, specials and localizations (from English to Italian) for the monthly videogame magazine “K PC games”


(freelance role)

From 12/2000 to 07/2001



-        Writing reviews, specials and localizations (from English to Italian) for the monthly videogame magazine “Fusion” (Xenia)





Effective Project Management Diploma (Microsoft)


Effective negotiations (Microsoft)


Powerful presentations (Microsoft)



SEMPO Certification (online training)

-       Diploma of advanced SEO Techniques



ISPI Summer School Diploma (Milan)

-       Diploma in Humanitarian Emergencies


From 10/1998 to 03/2003

University degree in Political Sciences (University of Milan)

-       Study plan: International









Technical expertise:




·    Learning languages, travelling

·    Tech, eBooks

·    Long distance running, Vietnamese Kung Fu