- Federico Rebeschini -                 Connect with me on Linkedin

Address: Flat D, 33 Church Road - Richmond – Postcode: TW9 1UA

Mobile phone: +447845085416 – E-mail: Federico.rebeschini@live.it – Holder of Class B license

 

 

Interested in a consultancy on Digital marketing or SEO? Call me at +447845085416

 

Soft skills:

·    12+ years of experience in digital including top Fortune500 companies

·    Strong onsite and offsite SEO skills across diversified businesses

·    Solid knowledge of social media and journalistic background

·    People management skills

·    Analytical thinking and strong problem solving skills

·    Demonstrated ability to influence stakeholders

 

Work Experience:

Easy Weddings
(Client role)

From  01/2016 onwards

Head of Digital UK

Easy Wedding is an Australian company that has launched the business in the UK at end of 2015. As Head of Digital I have been hired with the remit of defining the online marketing strategy to grow the business via:

·       SEO - PPC

·       Content - Social

·       Newsletter

·       Retargeting

·       Digital PR

 

Momondo Group
(Client role)

From  04/2015 to 01/2016

Global Tech SEO Manager/Offsite SEO manager for RU,PL, RO, CN, TR

-       Defining and implementing the SEO optimisation strategy of the Momondo platform worldwide and across devices

-       Leading a team of two global SEO analysts and five outreach executives for Eastern European markets

-       Managing SEO activities Offline in Eastern Europe and Asia (10k GBP per month)

Ebay Classified
(Client role)

From 01/2013 to 04/2015

SEO Content and Social Media Manager

-       Leading the content and social strategies of midsize UE Classifieds sites, aiming to increase the overall SEO results of:

·       Gumtree.com (UK)

·       Bilbasen.dk (DK)

·       DBA.dk (DK)

·       Kijiji.it (IT)

-       Managing the relationship with the agencies and the allocation of the budget (30k GBP per month)

Microsoft
(Client role)

From 06/2008 to 12/2012

Tech producer/SEO Champ

-       Leading two vendors skilled in troubleshooting issues and implementing new features on the MSN platform in IT and IE

-       Project Manager and POC of international releases

-       Local SEO Evangelist

Microsoft
(Consultant role)

From 12/2004 to 06/2008

Site Manager

-       Site manager of Microsoft.com/italy website (TechNet, MSDN, Microsoft Server products)

-       Web analytics

-       Copywriting monthly newsletters to IT Pros and Developers

-        Managing daily editorial updates

Imageware

(Agency role)

From 09/2003 to 12/2004

Copywriter

-       Daily maintenance and editing of various Microsoft websites.

 

Media Group

(freelance role)

From 09/2002 to 08/2003

 

Journalist

-        Writing reviews, specials and localizations (from English to Italian) for the monthly videogame magazine “K PC games”

 

Xenia
(freelance role)

From 12/2000 to 07/2001

 

Journalist

-        Writing reviews, specials and localizations (from English to Italian) for the monthly videogame magazine “Fusion” (Xenia)

 

 

Formation:

2011

Effective Project Management Diploma (Microsoft)

2010

Effective negotiations (Microsoft)

 

Powerful presentations (Microsoft)

 

01/2009

SEMPO Certification (online training)

-       Diploma of advanced SEO Techniques

 

04/2004

ISPI Summer School Diploma (Milan)

-       Diploma in Humanitarian Emergencies

 

From 10/1998 to 03/2003

University degree in Political Sciences (University of Milan)

-       Study plan: International

 

 

 

 

 

Languages:

 

 

Technical expertise:

 

 

Interests:

·    Learning languages, travelling

·    Tech, eBooks

·    Long distance running, Vietnamese Kung Fu